Wave & Durag Essentials

If your waves aren’t hitting like they should, chances are your brushing technique needs work.  Brushing is the foundation of getting 360 waves, it literally trains your hair to lay down and follow...

You’ve been brushing for weeks. Your pattern is showing up… but those waves just won’t connect. Don’t stress, this is one of the most common issues wavers run into, especially early on. Whether you...

If you’re an athlete, keeping 360 waves fresh while sweating, running, or working out can be a challenge. Excessive sweating, dirt, and friction can cause frizz, overcurling, or loss of definition....

If you want deep, defined 360 waves, your moisturizer matters. Many wavers use pomades, creams, or oils, but wave butter is one of the best-kept secrets for hydrating hair without buildup. Unlike h...

Let’s be real—if you don’t protect your waves overnight, all your brushing during the day goes to waste. Tossing and turning on your pillow can flatten, frizz up, or even break your wave connection...

Getting 360 waves is only half the battle—choosing the right haircut is what makes them pop. If your barber cuts too low, too uneven, or against the grain, it can ruin weeks of brushing progress. B...