Wave & Durag Essentials

For years, tying up a durag was the standard. But now, tieless wave caps are taking over the culture, easy to wear, no knots, and just as effective. Let’s break down why this trend is blowing up in...

Ask any waver what tool matters most, and they’ll tell you: the brush is everything. Waves aren’t natural — they’re trained. And the right brush is the difference between shallow ripples and deep 3...

If you’re an athlete, you know the grind: sweating through practices, running drills, lifting in the gym. And if you’ve got waves, braids, or locs, you also know how easy it is for all that effort ...

Every real waver knows: wolfing is where the magic happens. Wolfing means letting your hair grow longer than usual while brushing heavily to build deeper, stronger connections. But here’s the catch...

Wearing a durag seems simple, right? Tie it on, go to bed, wake up with waves. But the truth is, most wavers make small mistakes that slow down their progress. The wrong tie, cheap fabric, or skipp...

Summer is here, and while the heat might have you feeling fresh, your 360 waves might not be. The heat, sweat, humidity, and chlorine from pools can dry out your hair, cause frizz, and even loosen ...